Growth Marketing Manager

What you’ll do

Own the Full Marketing Funnel

• Plan, develop, and execute full-funnel demand generation campaigns across all marketing channels to proactively move buyers through the funnel.
• Design and build email nurtures and automations, including persona-based sequences and triggered workflows.
• Build landing pages and implement conversion-focused website optimizations in HubSpot CMS.
• Assist with other growth channel initiatives (webinars, co-marketing, partner content, events).

Create High-Performing Content

• Produce content across formats: long-form editorial (blogs, guides), short-form copy (email, social, ad copy), webinars, and case studies.
• Collaborate with SMEs across Product, Sales, and Customer Success to inform messaging and value propositions.
• Collaborate with design to produce on-brand assets and visually engaging content.

Manage Paid Media

• Take ownership of paid budgets and marketing campaigns.
• Partner with agency teams on campaign setup, QA, reporting, and ongoing optimization.
• Ensure campaigns are delivered on time, on brand, and aligned with revenue goals.

Analyze, Optimize & Test

• Partner with leadership on funnel metrics, pipeline targets, and conversion goals.
• Track and report on weekly, monthly, and quarterly performance metrics in HubSpot.
• Identify trends and translate data into actionable insights.
• Continuously research, test, and implement new tools, methods, channels, and systems to accelerate growth.

Your skills & experience

• 5+ years experience in B2B SaaS, with a proven track record driving pipeline, revenue, and measurable ROI.
• Multi-channel campaign orchestrator experienced across digital, email, and event platforms.
• Deep knowledge of HubSpot; highly comfortable with audience segments, workflows, data management, and reporting.
• Basic understanding of AI platforms, generative AI models, agent-based workflows, and marketing automation use cases.
• Comfortable going from idea to execution to analysis without constant oversight.
• Able to collaborate cross-functionally and implement feedback when appropriate.
• Strong analytical skills and ability to translate data into actionable insights.
• Excellent communicator with the ability to collaborate cross-functionally and present insights clearly.
• The ability to maintain brand consistency across campaigns and communications.
• Highly organized, detail-oriented, and skilled at managing multiple projects simultaneously.

Why work with eimmigration

• We're a fully remote business that respects flexibility.
• Our team members are kind, collaborative, and love what we do.
• We're a stable company that's been around for 30 years. 
• People truly enjoy working with us and they stick around for many years. 
• We get to work within the passionate, diverse community of immigration law professionals.
  
  

Salary: $120K to $150K